Well, most probably because my daughter is nuts about it, and she has been watching it for most of her life—all 2 years of it! You know what though, at first that stuffed bear will get to you—with his stupidity and all—but you’ll learn to love him anyway.
What’s important is that it has a great theme song. And by great I mean something that you’ll memorize within a couple of episodes, and something you’ll be singing along with your kids. Yes, my daughter can barely speak but she can mouth the words to this theme from start to finish.